The guy who me and my partner dealt with was very helpful, I felt they were a bit stretched on staff but he managed to still provide us with great customer care and wasn't one bit pushy throughout the sale. He was honest and told us everything we needed to do. We are both happy with the vehicle haven't had any problems with it so would rate a 5 star overall.
Reviewer has confirmed their email address
Williams Motor Company from Williams Motor Company in response to Not pushy at all
Hi Hugh. Thank you so much for your kind review! We're really pleased to hear that you and your partner felt well looked after and received honest, helpful service throughout your experience. It means a lot to us that, even during a busy time, our team member was able to provide great customer care without any pressure. We're also delighted to hear you're both happy with the vehicle and that everything has been running smoothly. Thank you again for your 5-star rating—we truly appreciate it and hope to see you again in the future!
Since purchase everything has gone great, we have only done a couple of hundred miles in it, but it is great. When I picked up the car it was spot-on I can't complain, it had been cleaned spottlessly. The only thing was I did have to wait about a week to collect while the guys were getting some little bits done. It would have been nice to pay for it and take it the same day rather than pay and wait and for that reason I'd give a 4/5.
Reviewer has confirmed their email address
Williams Motor Company from Williams Motor Company in response to Spot-on
Hi Mark. Thank you for your feedback and for rating us 4 out of 5! We're really pleased to hear everything has been going great with your car and that it was presented spotless on collection. We appreciate your patience while we completed those final bits before handover—it's something we do to ensure everything is just right, but we completely understand your point about wanting to drive away the same day. Your feedback is really valuable and helps us improve the experience going forward. Thanks again for choosing us, and we hope you continue to enjoy your new car!
I am very pleased with the Range Rover I had purchased. Williams have been a pleasure to deal with. I was travelling away while sorting out the purchase so a lot of the dealings was done over the phone, they had great communication and they fast tracked the service for me which was great. When I went to pick up the car it was nice to go and finally meet them, I do feel it could have been cleaned a little better but at the end of the day it has been good service and I am pleased.
Reviewer has confirmed their email address
Williams Motor Company from Williams Motor Company in response to Range Rover
Hi Andrew Thank you for your thoughtful feedback! We're so pleased to hear you're happy with your Range Rover and that our team made the process smooth and convenient, especially while you were away. It’s great to know our communication and efforts to fast-track things for you were appreciated. We also really value your honest comment regarding the cleanliness on collection—this is something we’ll certainly take on board to improve moving forward. Thank you again for choosing us, and we hope you enjoy every moment in your new car!
I would rate it 4 out of 5 ,it was really easy deal with your sale team
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Williams Motor Company from Williams Motor Company in response to 4 out of 5 ⭐
Hi Brian. Thank you for your feedback and for rating us 4 out of 5! We're really glad to hear you found our sales team easy to deal with. If there’s anything we could have done to make your experience a 5-star one, we’d love to hear your thoughts. We appreciate your support and hope to assist you again in the future!
Williams Motor Company from Williams Motor Company in response to 5, all good!
Hi Jane Thank you for the 5* review. We hope you enjoy your new car
Customer service was great, there was no pressure on the sale, he went through everything with me, any questions I had they were happy to answer and go over with me which was appreciated. It was a positive experience from start to finish and to make things even better I am pleased with the vehicle I got and it has no problems. Will definitely be returning in the future, one of the best car buying experiences I have had.
Reviewer has confirmed their email address
Williams Motor Company from Williams Motor Company in response to One of the best car buying experiences
Hi Albert. Thank you for such a fantastic review! We're really pleased to hear you felt comfortable and well-informed throughout the process—providing a relaxed, no-pressure experience is something we pride ourselves on. It’s great to know you’re happy with your vehicle and that everything has been running perfectly. We truly appreciate your kind words and look forward to welcoming you back in the future!
Needed a car quickly as ours is unfortunately off road, Williams Motor Company sorted and helped us out massively! The car is reliable it was a very quick turnaround, dealership was easy to get a hold of, it was my wife who went to pick up the car and she had no problems. It was vallted honestly couldn't fault a thing!
Reviewer has confirmed their email address
Williams Motor Comapany from Williams Motor Company in response to Can't fault a thing
Hi Richard. Thank you so much for your kind review! We're really glad we could help get you back on the road quickly when you needed it most. It’s great to hear that everything went smoothly for both you and your wife, and that you were happy with the car and the service provided. We truly appreciate your feedback and hope you enjoy many miles in your new car!
I first came across the dealership while looking for vehicles on Autotrader. I called them up and went to view. Everything has as pictured and described in the advert online. The staff were great, really helpful with everything. It was a relatively quick turnaround, I did have to wait a few weeks just while it was being serviced and checked over for me. I didn't mind this though because it is one less thing I have to worry about so worth the wait.
Reviewer has confirmed their email address
Williams Motor Company from Williams Motor Company in response to Worth the wait
Hi Freddie. Thank you for sharing your experience! We're really pleased to hear that everything was just as described and that our team could support you throughout the process. We appreciate your patience while your vehicle was being serviced and prepared—it's great to know you found that worthwhile for peace of mind. Enjoy your new car, and thank you again for choosing us!
Amazing from start to finish, from the service to the delivery of the car I couldn't fault it. The staff were so kind and helpful. The communication was constant. The delivery was all on time with no issues and for the first time using this dealership I couldn't be more impressed.
Reviewer has confirmed their email address
Williams Motor Company from Williams Motor Company in response to Couldn't be more impressed
Hi Rachel. Thank you so much for your kind words! We're absolutely delighted to hear that your experience was amazing from start to finish. It means a lot to us that our team’s service, communication, and delivery met your expectations. We truly appreciate you choosing us for your first purchase, and we look forward to helping you again in the future. Enjoy your new car!
Williams had the specific car I wanted, it was a journey to get to them but I did actually enjoy the train ride up. The car is everything I wanted, it has been the perfect car so far. Everything was great at the dealership in regards to service, everything was prepared for me when I arrived and there was even a spare key which I wasn't aware of so that was a nice extra surprise. I am giving a 4/5 as there is always room for improvement!
Reviewer has confirmed their email address
Williams Motor Company from Williams Motor Company in response to Everything I wanted
Hi Stephen Thank you for taking the time to share your experience with us. It’s great to know the handover went smoothly! Thank you again for choosing Williams, and we hope you continue to enjoy many happy miles in your new car.
Williams Motor Company is a used car dealer based in Crewe, Cheshire near the border of Staffordshire and the Welsh border.
We realise that buying a car can be a daunting experience: our friendly staff all go the extra mile to guarantee that you receive the best advice you need with many of our happy customers coming back to us and recommending Williams Motor Company to their family and friends. And for the extra piece of mind we are now a Handler Protect Warranty supplier which consists of a varied amount of extra benefits for you, the customer.
We are proud to offer first class customer service with very competitive pricing and are well established within the Crewe area with a great reputation for offering excellent professional advice with a wealth of automotive experience over 3 generations and modern diagnostic vehicle maintenance.
In order to offer cars to suit everyone we make sure that we update our stock list regularly it's always worth giving us a call even if you don't see what you are looking for on our website.
At Williams Motor Company we don't just sell cars, we do everything possible to get you driving your next car, if you are looking for a second hand car then don't delay, call us today.
Our aim is to provide you with a second hand car that suits your needs both practically and financially. Our aim is to provide the customer with the best competitive deals across Staffordshire and Cheshire and our sales team is here not to just to sell you a vehicle but also to give you a hassle free experience.
We are highly driven and motivated to bringing the customer first class service in a no pressure environment and to browse our forecourt at your own leisure. If you are in two minds about changing your vehicle don't think twice on contacting our sales team for advice as they are on hand to help. We have access to over 50,000 cars nationally so if there is something you are after in particular please give us a call.
We deliver vehicles throughout England, Scotland and Ireland and even Europe at very competitive rates.
Deals in: 4x4s, Cars, Vans
Manufacturers: Sells a variety of makes and models
Independent Dealership
founded in 2016
| Excellent | 414 | |
| Very Good | 77 | |
| Average | 7 | |
| Poor | 4 | |
| Terrible | 5 |
Williams Motor Company
Stewart Street
Crewe
CW2 7RW
| Mon | 08:30 - 17:30 |
| Tue | 08:30 - 17:30 |
| Wed | 08:30 - 17:30 |
| Thu | 08:30 - 17:30 |
| Fri | 08:30 - 17:30 |
| Sat | 09:00 - 16:30 |
| Sun | 10:00 - 16:00 |
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